Every day, more than 500 million individuals use their mobile devices to create and view Instagram Stories. Additionally, one-third of customers claim that stories about particular brands and items that feature such things boost their attention.

In other words, Instagram Stories increase your audience, and interaction, and Instagram story influence customer behavior.

Instagram is no longer just a platform where you can just post your pictures now it has become a full-fledged messaging app. It is no longer a social networking site, where you just post pictures and get maximum Instagram followers on your profile and likes on them. It has made some major updates now you can upload IGTV videos, and do video and audio calls.